by OTMS Staff | Oct 30, 2023 | Marketing
Monsters. They fill your favorite books, movies and mythological stories. From Dracula to the Alien to Medusa, there are plenty of monsters to fear.But the scariest monsters out there are the ones attacking your business.Unlike mythical creatures, bank or credit union...
by Mark Arnold | Oct 25, 2023 | Leadership, Training
“Leadership and learning are indispensable to each other.” – President John F. Kennedy Credit union leadership training is a hot issue right now, and it should always be a hot issue. After all, your credit union’s future depends on it. A sizeable portion of...
by OTMS Staff | Oct 23, 2023 | Branding
You probably just read that title and had horrified flashbacks to high school mathematics, but don’t worry…there aren’t any complicated equations here. Bank and credit union brand trigonometry is quite simple to understand. The real difficulty is mastering it.Let’s go...
by Shawn Temple | Oct 16, 2023 | Strategy
You’re squarely in the middle of a really busy season! I know what you’re thinking: when is it not a busy season in your industry? For many credit unions and community banks, the fall months are full of strategic planning, budgeting, operating plans and figuring...
by OTMS Staff | Oct 16, 2023 | Marketing
Social media video is all the rage nowadays.TikTok is maybe the best example of the social media video craze, but it’s not the only one. Instagram has reels. YouTube has shorts. And Facebook and X are full of user-created videos.So, your bank or credit union social...
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