by Mark Arnold | Oct 6, 2022 | Leadership
One of the funniest memes I saw recently was this one: Funny. Sad. True. When we were planning for 2020 in 2019, no one could have foreseen the pandemic or its devastating economic impact. But the “new normal” is that we’re now living in an economic downturn. Credit...
by Mark Arnold | Oct 6, 2022 | Leadership, Strategy
2020 will certainly go down as a year to remember (or forget, depending on your perspective). This T-shirt I saw on Amazon says it well: As we enter the last weeks of the year and look to 2021, successful strategic planning is a must. Starting your new year without a...
by Mark Arnold | Oct 6, 2022 | Branding, Marketing
Branding in 2021 is not going to look massively different than branding in previous years…it will just be about a thousand times more critical that you get it right. In the current market environment, financial institutions need a lot to succeed. Dedicated...
by Elizabeth Rider | Oct 6, 2022 | Marketing
Are you and your marketing team taking a closer look at your digital marketing? If so, then chances are you’ve made at least one of these three common mistakes in your quest to “do more digital.” Here they are, plus tips for how to fix them. Digital...
by OTMS Staff | Oct 6, 2022 | Marketing
Not unlike the birthdays, graduations and weddings that can forever play on repeat because you shot them on video, video marketing is vital when it comes to communicating about the important events at your credit union or community bank. Let’s go over the most...
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