How To Adjust Your Strategic Plan With the Four S’s

How To Adjust Your Strategic Plan With the Four S’s

Your strategic plan created last fall is more than likely in a trashcan somewhere. Thank you, COVID-19. Strategic plans are one of the many casualties left in the pandemic’s wake. While situations have certainly changed, the need for a strategic plan has not. [bctt...
How To Adjust Your Fall Marketing Campaigns

How To Adjust Your Fall Marketing Campaigns

Fall is almost here. While you may still be experiencing 100-degree heat (like those of us in Texas) and the “dog days of August,” Fall (and Fall marketing campaigns) are just around the corner. Fall has typically meant football, festivals and funnel cakes. Of course,...
How Allied FCU Jumpstarted Loan Growth

How Allied FCU Jumpstarted Loan Growth

How do we grow loans? When’s the best time to plan for the future? How do we go beyond simply making money? These questions are on the minds of every credit union leader, but the answers aren’t easy to find. I recently interviewed Tonia Clark, CEO of Allied Federal...